Growth Lead
Find the channels and product changes that help more people reach a useful first fax.
The opportunity
People often look for a fax tool because they need to send a specific document. Growth starts with understanding that job and helping them finish it.
You’ll work across acquisition, onboarding and activation, choosing a small number of experiments and making their outcomes clear.
What you’ll work on
- Define and measure the path from a first visit to a prepared or sent fax.
- Prioritise acquisition and onboarding experiments with clear success criteria.
- Work with design and engineering to address the biggest sources of drop-off.
- Review results by use case and channel, with attention to data quality and privacy.
What you’ll bring
- Experience owning an acquisition or activation funnel for a software product.
- Ability to read funnel data and explain what it does and does not show.
- A record of running experiments and changing direction when the results warrant it.
Useful, but not required
- Experience with search-led acquisition or self-serve subscriptions.
- Comfort working with product analytics or writing basic SQL.
Your first months
- Establish a baseline for the main funnel and identify where measurement is incomplete.
- Run a small set of activation experiments and share what should be repeated or dropped.
How we work
Apply for this role
Describe an experiment you owned, the decision it changed and how you accounted for alternative explanations.